The TV business is undergoing a dramatic shift — consumers are engaging with a variety of new connected devices and experiencing video content on many screens… >Learn More.
Who is the viewer? What are they watching? Where and how are they watching it? The current TV ad model is evolving rapidly as historical reach and... >Learn More.
Whether it's buy side or sell-side, Allant brings the targeting addressability of direct response and digital marketing to the advertising ecosystem. The goal... >Learn More.
The INTX expo was held in Chicago from May 5-7, 2015, and Allant was at the forefront of discussions on the future of the advanced TV industry. Several media outlets interviewed our executives at the expo. Allant's President, Dave Irwin, was interviewed by Meg Graham for the Chicago Tribune. (Click here to read the article.) Brent Lightfoot, Vice President of Advanced Advertising, spoke with Stephen Battaglio of the LA Times. (Click here for the story.) Eric Schmitt, Executive Vice President, Communications, TV and Media, spoke with Marc Berman from TV Media Insights. (Click here to watch the interview.)