Allant is cited as a “Leader” among Enterprise Database Marketing Service Providers in the November 2007 report, Forrester WaveTM: Database Marketing Services Providers, Q4 2007, an evaluation of the top database marketing service providers across 143 criteria. Within the “Leaders” category, Allant is identified as a provider focused on client success by delivering innovative solutions to client problems

The report specifically states that "The Allant Group has honed its delivery of analytically and strategically led database engagements. Allant targets enterprise opportunities in select industries, and its integrated service and high customer satisfaction translate into notable market momentum.” The report also recognizes that Allant's clients describe its service delivery as "very open, flexible, and responsive, and the company is a strategic partner for senior-level marketers within its client base."  

To review the full Forrester WaveTM: Database Marketing Services Providers, Q4 2007 Report and the Forrester WaveTM Vendor Summary of Allant please click on the links to the left. 

Forrester Wave™: Enterprise Database Marketing Service Providers, Q4 ’07

Source: Forrester Research, Inc. Q4 2007

The Forrester Wave is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave are trademarks of Forrester Research, Inc. The Forrester Wave is a graphical representation of Forrester's call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change.