DATA: Fuels Customer Intelligence 1st, 2nd and 3rd party data all play a role in building out the multi-dimensional view of your customer. Allant Group’s data integration tools ingest all this data quickly into our customer intelligence hub, accelerating speed to insights.
CUSTOMER INSIGHTS:Drives Strategy Our customer insight solutions are built off a standard data framework and employ best in class data visualization, reporting and analysis tools. These tools allow our analysts to focus on business outcomes, rather than data compilation and aggregation.
ADVANCED ANALYTICS: Optimizes Marketing Efforts Our predictive analytics team spans the spectrum of descriptive and advanced predictive analytics. Our transparent approach focuses on actionable analytics that are incorporated into the marketers DNA. Our team has built advanced predictive solutions for Fortune 100 across Insurance, Automotive, Telco, Retail and Financial Service Industries. We will incorporate all our accumulated knowledge and expertise to build your company models ready to drive marketing ROI.
PERFORMANCE MEASUREMENT: Navigates the Way Reporting and measurements is the cornerstone to ensuring solutions continue to drive a return on our clients investment. From Campaign Reporting to Executive Dashboards, our Business Intelligence provides the customer insights you need to redirect your marketing investments in the most impactful ways.