communications & technology

Industry Best Practices for B2B & B2C Marketing

Communications firms are fighting for subscriber growth like never before while technology companies are struggling at great cost to align sales and marketing to optimize revenue growth.

For 10 years, Allant has amassed an arsenal of data, analytic and technology tools, applications, processes and performance insights just for your industry. First we have identified the best B2B and B2C data sources that drive dozens of models that have stood the test of time for acquisition, cross-sell, upgrade, downgrade, loyalty and retention.  We fuel these models with the best data. Then we provision this predictive power into your marketing applications. You have a vision - we can get you there! Click here to get started!                 

USE CASES & EXAMPLES

Thru the use of our configurable and extensive solutions, Allant has solved common business problems across many dimensions of communications and technology.  

CROSS PRODUCT INSIGHT

CROSS PRODUCT INSIGHT

A large technology reseller needed to establish a growth model for increasing profit.... > LEARN MORE

GROWTH AND ACQUISITION

GROWTH AND ACQUISITION

A large communications company needed to create a centralized and automated marketing database system... > LEARN MORE

CENTRALIZED MARKETING

CENTRALIZED MARKETING

A large communications firm needed to coordinate campaigns across products, channels,..... > LEARN MORE


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