OMNI-CHANNEL MAnager

Coordinate Omni-Channel Campaigns Enterprise Wide

Channel silos, different lines of business and multiple departments can create significant overlap and waste as well as undermine the customer experience with conflicting and mis-timed offers. Allant provides not only campaign planning support and execution management, as well as multiple campaign application options, but we also offer an “air traffic control” system for coordinating campaigns across different channels and groups.

Omni-Channel Management requires multiple processes, tools and applications to provide comprehensive closed loop campaign execution and coordination.  Whether you need full service, self service or somewhere in between, Allant will help you manage your marketing programs with outstanding responsiveness and service.

How do you get started? IMPACT Assessment: Allant provides a prioritized plan of action for upgrading omni-channel measurement and investment decisions by using unbiased report cards on omni-channel marketing, measurement and ROI, identifying critical gaps in current versus desired performance capabilities and providing results based recommendations for how improving marketing measurement, effectiveness and optimization delivers ROI. Click here to get started!

FEATURES AND BENEFITS

 

 FEATURES:

  • 3rd party campaign management applications 

  • "Air Traffic Control” system for prioritizing campaigns across LOBs

  • Arbitration engine for optimizing next best offer

  • Real time interaction management

  • Attribution across digital and offline channels

 BENEFITS:

  • Coordination of siloed campaign activity prevents waste

  • Ensures the best offer is made at the right time

  • Accurate performance measurement improves future performance


Click icons to learn more:
CAMPAIGN MANAGEMENT Photo
OMNI-CHANNEL CAMPAIGN COORDINATION Photo
OFFER MANAGEMENT ARBITRATION Photo
INTERACTION MANAGEMENT Photo
CAMPAIGN ATTRIBUTION / MEASUREMENT Photo

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