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While it may be true that NCOA is a commodity these days, Alllant Group uses our data wrangling expertise and multi-source data approach to garner
improved results for our customers resulting in
significant cost savings. We achieve this by cleaning the data, using multiple change of address sources, and validating the results using
national consumer data sources.
Understanding the lifetime value of customers is a cornerstone-centric marketing approach throughout the entire customer lifecycle built on treating customers as assets and focusing on acquiring, developing, and retaining customers with high potential value.Read More