FRESH PERSPECTIVE

Insight and expertise at the intersection of data, technology and privacy.

Tap into a world of information with essential industry blogs from our marketing technology and data analytics experts.

INNOVATION ON DISPLAY

Industry events and appearances, on the road and in person.

Join us as we bring marketing technology and data expertise to an upcoming conference or speaking engagement near you.

NEW AND NOTEWORTHY

Up-to-date announcements and information, fresh off the press.

Read about Allant Group’s news and learn about our latest developments in leading industry publications — all in one place.

ON DEMAND WEBINAR – Myth vs Reality: Deconstructing Customer Data Platforms

November 7, 2019

As brands continue to struggle to improve customer experiences, embrace digital transformations and meet rising customer expectations, they are finding that traditional database technologies can no longer handle the variety, volume or speed of customer data. Enter Customer Data Platforms (CDPs). CDPs have emerged as a potential solution to address the long-standing challenges for marketers:…

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Chicago chapter of the American Statistical Association:  September 10, 2019

August 30, 2019

Jim Bernstein will be presenting “Unleashing the Power of Customer Lifetime Value” at the Chicago Chapter of the American Statistical Association on Tuesday, September 10 beginning at 12:00PM.  Marketers understand the concept that not all customers are created equal but are often challenged to think beyond immediate profitability and determine where to best invest marketing dollars…

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Digital Summit: March 5-6, 2019

February 25, 2019

Allant Group is excited to be participating in the Digital Summit taking place in Salt Lake City, UT, March 5-6, 2019. Our CEO/President, Gaurav Issar, will be speaking about how to “Get More For Your Marketing Dollars with Customer Insights.” Come explore how you can try to make sense of all your data and create…

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Rampup 2019/LiveRamp Summit: February 25-26, 2019

February 12, 2019

Allant Group is excited to be participating in this year’s RampUp 2019 taking place in San Francisco, CA, February 25-26, 2019. Our very own Marty Shepard will be speaking about  Innovation and Transparency in Coming Age of Identity. Come hear how we are building targeting and measurement solutions with IdentityLink that are pushing the ecosystem…

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IBM Think 2019: February 12-15, 2019

January 29, 2019

Allant Group is excited to be participating in this year’s IBM Think 2019 taking place in San Francisco, CA, February 12-15, 2019. Our very own Paul Ernst will be leading a Think Tank on how to develop advanced campaigns, personalization, and marketing operations. You can attend Paul’s session at the conference on Friday, February 15, 2019,…

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