NEW AND NOTEWORTHY
Allant Group Announces Strategic Retail Solution Powered by RedPoint Global
Allant Group, a nationally recognized, data-driven analytics and marketing firm, announced a partnership with RedPoint Global, a provider of data management and customer engagement technology, to deliver pre-packaged solutions for retailers optimizing customer engagement and accelerating revenue generation.
Partnership Provides Retailers with Superior Marketing and Analytical Solutions
CHICAGO, Ill., December 11, 2017 — Allant Group, a nationally recognized, data-driven analytics and marketing firm, announced a partnership with RedPoint Global, a provider of data management and customer engagement technology, to deliver pre-packaged solutions for retailers optimizing customer engagement and accelerating revenue generation. Allant Group’s omni-channel solution produces highly-relevant, personalized messaging that can be in production within weeks instead of the traditional platforms that take quarters to develop.
Allant Group’s Cloud-based solution contains a set of pre-configured components including:
- Marketing campaign templates
- Data analytics
- Data transformations
- A Retail industry data model
“Allant has an impressive track record of delivering high-value solutions to their clients,” said RedPoint Global CEO Dale Renner. “Through the powerful combination of Allant’s rich expertise and RedPoint’s market leading software products, retailers can now more effectively enable their customer growth and retention strategies.”
“By combining Allant’s campaign execution and data analytics expertise with RedPoint Global’s industry leading customer interaction and data management platform, we are able deliver a fully functional marketing solution to retailers with a shortened time to value,” said Gaurav Issar, CEO of Allant Group. “Together, we will produce measurable results related to key customer engagement metrics that delivers a strong marketing ROI.”
To learn more about the Allant Group and RedPoint solution read
“Mind the Gap: Bridging the gap between strategy & execution with data-driven marketing.”
About Allant Group
Allant is a marketing technology services provider that delivers end-to-end omni-channel marketing services. Allant’s expertise and market knowledge enables the delivery through faster customer and 3rd party data integration, improved analytical insights, easy to understand data visualizations, and effective campaign management execution to enable personalized communication by marketers to acquire, retain and winback customers. Allant is a privately held company headquartered in the Chicago area. For more information, call 800.367.7311 or visit allantgroup.com.