Jerry is an analytics superman. Seriously, the awards prove it. His cross-functional leadership has earned the Association of National Advertiser International ECHO Award; SiriusDecisions / Forrester Best Reputation Measurement Award, PR NEWS Award; US Effie and Germany Effie for Advertising Effectiveness, and the best use of social measurement award from the International Association for the Measurement and Evaluation of Communication.
From statistical modeling and predictive analytics to customer journeys and digital transformation, Jerry can take the numbers and run circles around everybody else. With a BS and MS in Mathematical Sciences/Statistics from Virginia Commonwealth University, Jerry hasn’t met a complex marketing problem he can’t solve.
Jerry also shares his enthusiasm and knowledge of marketing analytics and digital transformation through blogs and speaking engagements with organizations such as the Association of National Advertisers, PR News’ Measurement Boot Camp, Sprinklr Customer Summit, and more.
Jerry has delivered the goods for companies like SAP, Cisco and J. Walter Thompson. In his spare time, Jerry serves on the board of trustees for Marketing EDGE, helping to create our next generation of data-driven talent. He is an academy member of the Marketing Hall of Fame Academy.
When he’s not making sense of big data, Jerry likes to run with his Boxer, Max, and enjoys all the cultural and culinary benefits of his hometown, New York City.