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Allant Group LLC, a data-driven journey orchestration solution provider, and a VntCap Technologies LLC company, is pleased to announce it has entered into a strategic partnership agreement in North America with 3radical, an audience engagement and earned data platform…Read More
Strengthening its position as a customer journey development and management leader, a data-driven journey orchestration solution provider, and a VntCap Technologies LLC company, is pleased to announce Michael D. Fisher Ed.D. has been appointed President and CEO of Allant Group where he will lead the organization in the delivery of…Read More
“Following on the heels of our recent acquisition of Bubblebox, a Salesforce consulting partner, we are thrilled to welcome Vektor to the VntCap Technologies family. Allant has always had a data-driven approach and the addition of Vektor allows us to strengthen our abilities of creating experience-led solutions that drive digital innovation and create real growth…Read More
Allant Group®, a recognized leader in data-driven marketing solutions, is pleased to announce its partnership with Adstra, a leading-edge data services company. This partnership will create a strong foundation for disrupting the economic, technical, social and service barriers in the data and analytics market today.Read More
VntCap Technologies, the parent company of Allant Group, a nationally recognized, data-driven marketing firm, is pleased to announce its acquisition of Bubblebox Holdings, a Salesforce consulting partner. The company provides services that empower marketers to efficiently and effectively leverage data from Salesforce Marketing, Sales, Service and Experience Clouds. With the addition of Bubblebox, Allant is…Read More
VntCap Technologies (Allant’s parent company) is pleased to announce that it has appointed Michael Harrison, Managing Partner of Winterberry Group, to the board of directors of Allant Group effective March 2, 2021.Read More
Scott Bell discusses a complex Fortune 500 healthcare case study highlighting the power and flexibility of the Unica platform.Read More
Learn about integrating digital pixels to enable data for use in enriching customer profiles and improving segmentation and personalization.Read More
Now that your data is consolidated, organized, and accessible – What’s next? With so many ways for customers to interact with a brand, understanding the nuanced differences between individuals is more important than ever.Read More
Consumers expect three things from the brands they love: 1. Know me; 2. Show me that you know me and 3. Reward me. Doing this successfully is easier said than done when more than 2.5 quintillion bytes of data are collected every day.Read More
Allant Group®, a recognized leader in data-driven marketing solutions, is pleased to announce the integration of the services of CMO Labs™ into its organization. The addition of the services of CMO Labs to the Allant portfolio allows both organizations to provide a broader range of offerings to their combined customers while continuing to provide top-notch customer…Read More
Dashboard provides operational guidance for businesses as they manage phased re-openings. To combat the uncertainty around lifting COVID-19 restrictions, it would be advantageous to have a directional guide to help businesses through the where, when and how to re-open locations. Now there is one. Allant Group’s Crisis Dashboard: COVID-19 Version allows businesses to visualize COVID-19-related…Read More
Based on recent research, Winterberry Group found marketers overwhelmed by privacy issues, including the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR) in the European Union. To help marketers navigate the landscape of solution providers for consent management and subject access requests, Winterberry Group released new research sponsored by Allant: “Marketing’s Privacy…Read More
To meet customer expectations and maintain a competitive edge, while also protecting customer privacy, many businesses face the challenge of identifying meaningful, quality data from all the customer data they collect.Read More
Data without interpretation is chaos. All data provides the same character, plot, and essential elements to create a story. Learn how to use the data narrative to connect with your customers in this podcast featuring Garry Rosenfeldt, Principal, Analytics. Data without interpretation is chaos. All data provides the same character, plot, and essential elements to…Read More